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Brandwatch

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AI-powered consumer intelligence, social media management, and influencer marketing suite.

网站：https://www.brandwatch.com/
收录时间：2026年7月13日
月访问量：
608.3K
社交与联系：
Consumer IntelligenceSocial Media ManagementInfluencer MarketingSearch IntelligenceMedia IntelligenceMarket Research
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Brandwatch
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工具信息

什么是 Brandwatch？

Brandwatch is an AI-powered suite for consumer intelligence, social media management, influencer marketing, search intelligence, and media intelligence. It helps organizations monitor and understand consumers, manage social media, conduct market and search intelligence, and use media insights.

核心功能

  • Consumer Intelligence

    Provides tools to help organizations understand customers using consumer intelligence data.

  • Social Media Management

    Supports social media management and customer engagement across key platforms.

  • Influencer Marketing

    Supports influencer marketing activities designed to help organizations reach a wider audience.

  • Search Intelligence

    Provides search intelligence and GenAI monitoring capabilities.

  • Media Intelligence and Insights

    Provides media intelligence and insights supported by expert analysts and consultants.

  • Iris AI

    Includes Iris AI, which Brandwatch describes as cutting-edge AI for working smarter.

使用场景

  • #1

    Market Research

    Supports market research using social and consumer data.

  • #2

    Brand Management

    Supports brand management activities.

  • #3

    Crisis Management

    Supports crisis management activities.

  • #4

    Content Marketing

    Supports content marketing activities.

  • #5

    Customer Care

    Supports customer care activities.

  • #6

    Stakeholder Management

    Supports stakeholder management activities.

适用人群：Market ResearchersMarketersSocial Media ManagersAnalystsAgenciesContent MarketersPR and Communications Teams

定价方案

Pricing details are not clearly published in the official source snapshots.

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常见问题

What is Brandwatch?
Brandwatch is an AI-powered suite for consumer intelligence, social media management, influencer marketing, search intelligence, and media intelligence.
What can Brandwatch be used for?
Brandwatch supports market research, brand management, crisis management, content marketing, customer care, stakeholder management, social media management, and influencer marketing.
Does Brandwatch include AI capabilities?
Yes. Brandwatch includes Iris AI, which the company describes as cutting-edge AI for working smarter. Its features also include search intelligence and GenAI monitoring.
Who is Brandwatch for?
Brandwatch is intended for market researchers, marketers, social media managers, analysts, agencies, content marketers, and PR and communications teams.
How much does Brandwatch cost?
Pricing details are not clearly published in the official source snapshots.
Does Brandwatch list supported integrations?
The official source snapshots do not list integrations.

Brandwatch 联系方式与社交媒体

访问官方网站

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工具信息

定价模式Unknown
分类生产力
二级分类
Consumer IntelligenceSocial Media ManagementInfluencer MarketingSearch IntelligenceMedia IntelligenceMarket Research
语言英语
最后更新2026年7月16日
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