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Klaviyo

Freemium
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B2C CRM and omnichannel marketing platform that unifies customer data, AI, email, SMS, and other channels to personalize engagement and drive revenue for brands.

收录时间:2026年7月13日
月访问量:
6.6M
社交与联系:
B2C CRMOmnichannel MarketingEmail MarketingSMS MarketingCustomer Data PlatformAI Marketing

工具信息

什么是 Klaviyo?

Klaviyo is a B2C CRM and omnichannel marketing platform that helps B2C and ecommerce businesses build lasting customer relationships. It combines a customer data platform with AI-powered marketing, service, and analytics across email, SMS, and other channels to personalize engagement and drive revenue.

核心功能

  • Customer profiles

    Unified customer profiles that support personalization with better data.

  • Segmentation

    Audience segmentation tools to target customers more precisely.

  • Integrations and APIs

    Connect data across the tech stack via integrations and APIs, including an app marketplace with 350+ apps.

  • Automated flows

    Automated marketing flows to drive engagement and revenue.

  • Omnichannel campaigns

    Campaigns across email, SMS, RCS, mobile app, WhatsApp, and social channels.

  • Web forms

    Web forms for capturing and engaging customers.

  • Klaviyo AI (K:AI)

    AI capabilities including tools to turn data into insights and power personalization.

  • Composer

    AI-assisted tool to audit and create flows and campaigns from a prompt (listed as Composer Beta).

  • Customer Agent

    AI agent that supports and sells using the brand’s data.

  • Reporting and benchmarks

    Reporting and benchmark insights to measure performance and growth.

  • Email and SMS marketing

    Targeted email and SMS messaging to convert campaigns into sales, with free signup and first campaign setup in minutes.

使用场景

  • #1

    Retail and ecommerce marketing

    Grow retail and ecommerce brands with personalized omnichannel campaigns and customer data.

  • #2

    Restaurant marketing

    Marketing solutions tailored for restaurants.

  • #3

    Wellness marketing

    Marketing solutions tailored for wellness businesses.

  • #4

    Automated email and SMS campaigns

    Send first campaigns quickly and put marketing on autopilot with targeted SMS and email that convert into sales.

  • #5

    AI-powered customer support and selling

    Use Customer Agent to support customers and sell with AI powered by brand data.

适用人群:Small businessesRetail and ecommerce brandsRestaurant marketersWellness businessesEnterprise brandsPartners and developers

定价方案

Sign up for free is offered; users can send a first campaign in minutes. A pricing page is linked from the site, but detailed plan tiers and costs are not specified in the provided snapshots.

替代工具

常见问题

What is Klaviyo?
Klaviyo is a B2C CRM and omnichannel marketing platform that unifies customer data, AI, email, SMS, and other channels to personalize engagement and drive revenue for brands.
Who is Klaviyo for?
Klaviyo is designed for small businesses, retail and ecommerce brands, restaurant marketers, wellness businesses, enterprise brands, and partners and developers.
Does Klaviyo offer free signup?
Yes, sign up for free is offered, and users can send a first campaign in minutes. Detailed plan tiers and costs are not clearly published in the provided official source snapshots.
What channels does Klaviyo support?
Klaviyo supports campaigns across email, SMS, RCS, mobile app, WhatsApp, and social channels, along with web forms and automated flows.
What AI features does Klaviyo include?
Klaviyo AI (K:AI) helps turn data into insights and power personalization. It also includes Composer for auditing and creating flows and campaigns from a prompt, and Customer Agent to support and sell using brand data.
How does Klaviyo integrate with other tools?
Klaviyo connects data via integrations and APIs, including an app marketplace with 350+ apps, plus advertising, shipping, point of sale, loyalty, and subscription integrations.

Klaviyo 联系方式与社交媒体

访问官方网站

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工具信息

定价模式Freemium
分类营销
二级分类
B2C CRMOmnichannel MarketingEmail MarketingSMS MarketingCustomer Data PlatformAI Marketing
语言英语
最后更新2026年7月16日