Lytics Customer Data Platform (CDP)

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AI-assisted customer data management for enterprise marketing and advertising teams

网站：https://www.lytics.com/

收录时间：2026年7月13日

月访问量：

22.6K

社交与联系：

Customer data platformCDPGenerative AIData managementAudience segmentationCustomer profiles

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工具信息

什么是 Lytics Customer Data Platform (CDP)？

Lytics Customer Data Platform (CDP) is an enterprise platform for managing, enriching, activating, and analyzing customer data with AI-assisted workflows. It supports data operations, audience creation, customer profile conversations, destination management, and journey orchestration.

核心功能

AI-assisted data management
Provides AI-driven workflows to help streamline customer data operations across an organization.
Data mapping and enrichment
Supports AI-enhanced customer data mapping and enrichment using OpenAI and Vertex AI.
Schema Co-pilot
Assists with data cleaning, transformation, mapping, and identity resolution.
Natural-language audience creation
Lets users create audience queries with natural-language prompts through an SQL Translator for supported workflows.
Customer Profile Contextual Chatbot
Uses customer profile data and Vertex AI to provide tailored responses in real time.
Dynamic Destinations
Manages customer data connections and templated exports through natural-language workflows powered by large language models.
Journey orchestration
Supports AI-enhanced journey orchestration as part of Lytics customer data activation capabilities.

使用场景

#1
Customer data operations
Map, clean, transform, enrich, and resolve identities across customer data sources.
#2
Audience segmentation
Build audiences from data warehouses using natural-language prompts instead of SQL for supported workflows.
#3
Customer conversations
Use customer profile context to support tailored, real-time chatbot responses.
#4
Campaign activation
Create segments from BigQuery and other data warehouses for campaign execution.
#5
Marketing and advertising technology data management
Support enterprise marketing and advertising technology stacks with a composable customer data platform.

适用人群：Business usersData management teamsEnterprise marketing teamsAdvertising technology teamsData engineering teams

定价方案

The official site includes a Pricing navigation item, but pricing details are not provided in the supplied official snapshots.

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常见问题

What is Lytics Customer Data Platform?

Lytics is an enterprise customer data platform for managing, enriching, activating, and analyzing customer data with AI-assisted workflows.

What AI features does Lytics offer?

Lytics supports AI-assisted data management, data mapping and enrichment, Schema Co-pilot, natural-language audience creation, customer profile conversations, Dynamic Destinations, and journey orchestration.

Can Lytics help create audience segments?

Yes. Lytics supports natural-language audience queries through an SQL Translator and can create segments from BigQuery and other data warehouses for campaign execution.

What data operations does Schema Co-pilot support?

Schema Co-pilot assists with data cleaning, transformation, mapping, and identity resolution.

Which integrations are listed for Lytics?

The supplied official facts list OpenAI, Vertex AI, and BigQuery. Other integrations are not specified in the supplied sources.

How much does Lytics cost?

Pricing is not clearly published in the supplied official snapshots.

Is Lytics still operating under its current website?

The official homepage states that the Lytics site will be going away soon and directs visitors to Contentstack.